In the age of AI, a lighter touch is called for.

Connecting worlds:
crafting digital strategies at the intersection of human and AI

Driving ecommerce innovation with AI integration, web development, and global digital marketing strategies at Signifyd

Cover illustration and full book design, CFO Dimensions conference

Startup evolution:
from Proformative to Illumeo

Leading Proformative’s shift to Illumeo, creating mobile-first finance LMS designs and driving innovation in professional training

ArtSpace and Quantum

Space art meets technology:
a NASA interlude

See how web development and responsive design innovated NASA projects, including ArtSpace and quantum technologies

Stanford Medicine - Website architecture & design

Building an enterprise:
scaling Stanford Medicine's digital presence

Discover how enterprise web development and digital transformation redefined Stanford Medicine's online ecosystem

Strategic web development designed around your goals

KevTom Consulting is led by Kevin T. Boyd, a seasoned web development consultant and digital strategist with extensive experience leading innovative projects across technology, healthcare, and public-sector organizations. At the heart of a vibrant network of talented designers, developers, and marketers, Kevin ensures that every project receives the right expertise and resources to succeed.

Our collaborative approach means that each client benefits from the specialized skills of experienced professionals, tailored specifically to their needs and goals. We excel at bridging the gap between strategic vision and practical execution, bringing creativity, technical excellence, and measurable results to every engagement.

Services

Strategic Web Development & Technical Leadership

  • Custom WordPress and PHP solutions
  • Responsive, accessible, and optimized web experiences
  • Project and vendor management

SEO, Content Strategy & AI Implementation

  • AI-powered SEO strategies for measurable growth
  • Strategic content planning and production
  • Implementation of advanced analytics tools

Email Marketing & Automation

  • Marketo, Salesforce, and other CRM integrations
  • HTML email campaigns that drive conversions
  • Marketing automation to optimize customer journeys

Website Globalization & Multilingual Strategies

  • Multilingual website development and translation workflows
  • Expertise in Smartling integration and international SEO
  • Cultural adaptability for global market penetration

Blog

Web project manager working with colleagues

From web project manager to web project leader: stepping up with every challenge

A clear path to leading web development projects without going it alone In a previous post, we covered the fundamentals…

Website project management veteran

Website project management: lessons learned from leading high-stakes web projects

Learn website project management, avoid common pitfalls, and keep teams aligned from planning to launch with real-world insights.

Notable client highlights

Signifyd – Led web strategy and development at Signifyd during a period of rapid growth, managing global site launches, SEO and CRO programs, and technical operations. Delivered consistent 5% quarterly growth in organic traffic, boosted click-through rates from 1.9% to 2.2%, and supported the company’s run rate expansion to $200M.

Stanford Medicine – Currently supporting a client at Stanford Medicine with website updates in Adobe Experience Manager (AEM), as well as digital support for events and YouTube channel content. Previously streamlined web operations, unified over 600 websites under a cohesive architecture, and delivered extensive training programs that reduced web production costs by 75%.

NASA ArtSpace – Built NASA's first mobile-responsive website and developed the ArtSpace website, overcoming complex technical requirements and training NASA’s New Media Innovations Team.

Listen to an AI-generated podcast about Kevin from NotebookLM

Listen in on this Audio Overview from NotebookLM. Explore insights into Kevin’s career journey, philosophy, and innovative approaches in web development and digital strategy through an engaging AI-generated podcast.